CNNI arrives on Freeview

CNN International has finally arrived on Freeview. Officially it launches at 9pm tonight with Back Story, followed by World Sport, World News Europe, The Situation Room and CNN Today, ending it's broadcast day at 1am.

Even though the EPG slot on 84 is properly there, there is as yet no MHEG for the channel. Also, there is an interesting note. It lists the channel as "CNN" not CNNI. Now, whether this means anything at all, especially since the channel is listed as CNN on Sky's EPG and has been for some time, is anyone's guess. But here's mine.

CNN has been making less use of the CNN International name for a while, and more and more reference to the channel only as CNN. Perhaps they intend to phase out the International part and have it seem like one CNN across the world. Either that or out of CNN International will come regional versions of CNN for each part of the world. Heck, they're almost there already. It wouldn't take much more to get to that point.

We will see in time, but first, we'll see how they launch at 9pm tonight. With Back Story being the first programme, I get a sense it will get mentioned by host Michael Holmes.