US Cable News Numbers: Tuesday 23rd October 2007

Tuesday's numbers were helped overall by the California Wildfires coverage, and by the premiere of CNN's Planet in Peril documentary.

Congratulations have to go to Keith Olbermann who for the first time ever on MSNBC, managed to score over 1 million viewers, both on Live and Live +SD numbers. But Keith was beaten in third place, legit style, by an early airing for Anderson Cooper 360, who managed over 1.3 million. Anderson Cooper was reporting live from Southern California at the scene of the wildfires.

Bill O'Reilly, pulled out a massive 2.77 million viewers, another spectacular performance for him,the second in relatively quick succession.

In the demo, O'Reilly was FNC's only success on the night, winning the 8pm hour. CNN won the demo for all the other hours. Even looking at CNNs total viewers numbers, they have 1 million viewers or more for every hour from 5pm to midnight, as did Fox News Channel.

Overall, a great night for Cable News. CNN have to be proud of their performance, winning Total Day demo and Prime Time demo, plus the fact tha Planet In Peril scored over 1.5 million total viewers and 532,000 in the key demo. Fox News Channel have to be pleased that they held up their numbers despite some extra tough competition out there, and MSNBC have to be pleased that they gained viewers as well, as well a record viewership for Countdown with Keith Olbermann.

It seems that more viewers came to Cable News that night, and everybody gained.